Risk & Resilience are a leading light in the field of Corporate Risk Management and Resilience Planning. They help large organisations identify potentially damaging circumstances before they happen and to prepare actionable plans to navigate the fallout if they do. They wanted to step away from the bland corporate feel of their competition’s branding and to be seen as the exciting small organisation punching way above their weight.
The brand has been designed around the idea of projected light. In order to bring this through all their materials in a unique and interesting way, we arranged for a sculptural version of their logo to be built by a specialist neon light manufacturer. Photographs of the light are then used across all their materials for a dramatic but consistent feel.
We wanted to show the kinds of organisations Risk & Resilience work with on their materials, so arranged for night-time photoshoots of the light installed in their clients’ premises. Manufacturing, healthcare and transportation industries are there in the background of each shot, but Risk & Resilience are the focus. Photography by Opposite Page.