Aroama Catering brand
Aroama is a mobile catering business which was developed for swift evolution into a franchising model. The brand had to look good on the side of a van but also have the integrity needed to develop into a corporate mark in the future.
We developed a bold modern brand which works with rustic hand-made textures to give a unique feel. We also developed the company’s messaging. ‘Taste Travels’ become their core mantra.